The Cult of Failure: Why We're Misunderstanding Success Simon Sinek's recent statements about successful people hitting "rock bottom" or coming close to it have sparked renewed interest in the relationship between failure and success.
At first glance, this may seem like a trite observation – who hasn't had their fair share of setbacks and failures?
However, upon closer examination, Sinek's claims reveal a more complex truth about what it takes to achieve greatness.